Tag: Todd McFarlane
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Mattel’s ‘real swords for kids’ toyline discontinued amid poor sales, industry shocked
This past summer, Mattel rolled out advertisements for a new toyline dubbed Swords For Kids. First up was the a toy called Student Samurai. The ads featured kids from the ages of 3 to 10 swinging around multicolored samurai swords in a state of joy anyone over 35 can no longer achieve. These were honest…